How can traveler-centric storytelling help us connect with audiences?
A decade-long, behind-the-scenes shift has huge implications for the airline industry and affects every passenger. How did Fire on the Hill help to tell the story?
A decade-long, behind-the-scenes shift has huge implications for the airline industry and affects every passenger. How did Fire on the Hill help to tell the story?

This month, AI action figures stir controversy, WhatsApp’s blue circle leaves users upset, and AI chipmakers grapple with the effects of new restrictions.
Despite growing momentum, demand for EVs remains uneven. Cost concerns, charging infrastructure gaps and political polarization are complicating adoption. How can this be tackled?
Fire on the Hill is today unveiling a new study exploring the social media habits of journalists and revealing that decentralized, open-source platform Bluesky is gaining in popularity.
AI agents are everywhere. Having been shown the advances emerging from Open AI, Google DeepMind, Anthropic and others, journalists are (quite rightly) covering the subject from every possible angle.
There was a time when the UK’s energy grid was recognized as among the most stable in the world. It was efficient. Innovative, even. All of which no longer matters; the environment has changed.
Initially launched in 2021, but gradually being rolled-out to include more companies, the Corporate Sustainability Reporting Directive (CSRD) is designed to cement the role of the European Union as a global leader in sustainability regulation.
A delegation from our UK and US offices traveled to Paris for an exciting week at VivaTech, listening to debates and keynote speeches from innovative luminaries, and mingling with the more than 13,000 start-ups in attendance – here’s what we found…
With VivaTech 2024 just 24 hours away, our team is gearing up to attend with a delegation from the UK and the US. This follows months of hard work supporting the event’s media efforts as the agency of record in both markets.
The past couple of weeks have seen the threat from mis- and disinformation to corporate reputation come under the spotlight here at Fire on the Hill.
Our event in Washington DC welcomed industry experts to discuss the evolving topic, while we have seen the conversation continue across our social media channels.