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Breaking the FOTH Wall with AJ Handley-Rowe, director at Salt
Fire on the Hill director Nikki Scrivener speaks to AJ Handley-Rowe, director at digital marketing specialists, Salt, about how brands can improve their chances of appearing in LLM-generated search results
AI is making everything sound the same, so how can brands stand out?
Brands, B2B included, need to hold on to the fact that they are talking to humans and that personality matters
Fire on the Hill Reputation Digest – June 2026
This month, we talk about Elon Musk yet again, dive into Kier Starmer’s resignation, and visit Cannes for the marketing event of the year
Fire on the Hill Reputation Digest – May 2026
Hello, and welcome to this month’s Reputation Digest from Fire on the Hill, where we deliver a rundown of the latest stories making waves in the communications sector. This month, Starbucks Korea backtracks on its latest campaign, Elon Musk loses a high-profile lawsuit, and a dark side to a popular reality show comes to light. […]
Fire on the Hill Reputation Digest – April 2026
This month, Fire on the Hill casts its eye over the BAFTAs that ended in disaster, Keir Starmer digging his own political grave, and theories about an AI-generated novel rocking the internet
Fire on the Hill Wellbeing Digest – April 2026
This month, we explore the changing expectations around perks and job design, and the growing importance of intergenerational collaboration in today’s workplace
JERA Nex appoints Fire on the Hill as UK strategic communications partner
We are delighted to have secured a public relations consultancy agreement with JERA Nex, the global renewable energy developer. The appointment will see Fire on the Hill support the company with media relations, PR and social content development and strategic communications activity in the UK. Under the agreement, we will provide media relations support including […]
Consumers forgive companies that make mistakes, but only if they lead with character, honesty and action
Fire on the Hill today is launching its new Global Reputation Advisory practice. The practice will support organizations to actively define, embed and shape corporate character, in line with its corporate culture and behavior
Fire on the Hill AI Digest – March 2026
This month in the Fire on the Hill AI Digest we ask if the long-anticipated AI job losses are arriving, if a lack of power will undermine data center investment, and if California regulation can have an impact
Fire on the Hill Wellbeing Digest – March 2026
Fire on the Hill looks at the creeping influence of corporate jargon, a rise in young people out of work due to ill health, and new plans to broaden pay gap reporting