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Fire on the Hill Reputation Digest – June 2026
This month, we talk about Elon Musk yet again, dive into Kier Starmer’s resignation, and visit Cannes for the marketing event of the year
The medical condition of digital twins
Without wishing to pick favourites among our clients’ sectors, healthcare has to be one of the most exciting and meaningful areas for AI deployment
Fire on the Hill Reputation Digest – May 2026
This month, Starbucks Korea backtracks on its latest campaign, Elon Musk loses a high-profile lawsuit, and a dark side to a popular reality show comes to light
Five reasons why SantExpo is a must attend event for the healthcare ecosystem
This year, the programme will place a strong emphasis on the transformation of hospital organisations, the growing role of artificial intelligence and digital health tools, and the challenges around healthcare data management and security
Fire on the Hill Reputation Digest – April 2026
This month, Fire on the Hill casts its eye over the BAFTAs that ended in disaster, Keir Starmer digging his own political grave, and theories about an AI-generated novel rocking the internet
Fire on the Hill Wellbeing Digest – April 2026
This month, we explore the changing expectations around perks and job design, and the growing importance of intergenerational collaboration in today’s workplace
How can effective communication help the NHS adopt innovation at scale?
Tech founders can fail to understand the NHS is a multitude of organisations under a single umbrella, each with different priorities, ambitions and budgets. Fire on the Hill looks at how tailored communication can cut through this thicket to drive innovation
JERA Nex appoints Fire on the Hill as UK strategic communications partner
The engagement will include media monitoring and sector analysis, alongside regular communications planning and support around key industry announcements and international events
Consumers forgive companies that make mistakes, but only if they lead with character, honesty and action
Fire on the Hill today is launching its new Global Reputation Advisory practice. The practice will support organisations to actively define, embed and shape corporate character, in line with its corporate culture and behaviour.
Fire on the Hill AI Digest – March 2026
This month in the Fire on the Hill AI Digest we ask if the long-anticipated AI job losses are arriving, if a lack of power will undermine data centre investment, and if California regulation can have an impact