The Strange Death of Liberal X: A report on journalist movements to X alternatives

The downfall of Twitter has not only be televised, but tweeted about, ironically, too. But not all tweets are on X. We now tweet on Threads, Bluesky, and Mastodon. So for brands looking for an X alternative, which platform should they choose?

In a study of 500 journalists across 10 sectors, Fire on the Hill, using Mercury Analytics to data analysis, investigate where the trendsetters that helped make Twitter famous are flocking to, and which platform your brand should adopt for its microblogging needs.

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