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How can effective communication help the NHS adopt innovation at scale?
Tech founders can fail to understand the NHS is a multitude of organisations under a single umbrella, each with different priorities, ambitions and budgets. Fire on the Hill looks at how tailored communication can cut through this thicket to drive innovation
JERA Nex appoints Fire on the Hill as UK strategic communications partner
The engagement will include media monitoring and sector analysis, alongside regular communications planning and support around key industry announcements and international events
What do changes to the LinkedIn algorithm mean for your content strategy?
While many of us consider the composition, scheduling and eventual posting of a LinkedIn post as the key steps in the process, this is in fact just the start. What can we do to drive engagement on the platform?
Fire on the Hill – Reputation Digest August 2025
This month, Sydney Sweeney’s controversial ad makes a splash, Cracker Barrel changes its logo, and women’s sport enters the spotlight
AI Digest – June 2025
This month the AI copyright war continues to heat up, raising important questions about the future of creative ownership in the digital age
Communications leaders expect both budgets and influence to rise in 2026 amid growing economic uncertainty
A convergence of geopolitical, technological and societal change has created unprecedented complexity for many organisations in 2025. In response, growing numbers are turning to communications professionals to more effectively articulate positions swiftly and authentically on an expanding range of issues.
How can traveller-centric storytelling help us connect with audiences?
A decade-long, behind-the-scenes shift has huge implications for the airline industry and affects every passenger. How did Fire on the Hill help to tell the story?
Here, There and Everywhere: Why it’s time to move on from The Beatles
Successful communications means bringing the best stories to life – not necessarily the biggest. This means it’s time to move past The Beatles and see what else is out there in the wide musical world
Reputation Digest – March 2025
Hello, and welcome to this month’s Reputation Digest, where Fire on the Hill takes a look at the brands, personalities and more on the way up – and down. This month Elon Musk irks his liberal followers, Pretty Little Things changes tack, and Heathrow suffers a reputational meltdown
Fire on the Hill secures three-year global contract with transformative travel company Amadeus
The deal significantly builds on several years of collaboration supporting Amadeus’ global communications strategy and expands our existing brief